The brief
A family bakery making traditional Maltese sweets since 1924, sold at the Żurrieq market, wanted to start taking orders online. The heritage had to lead: one family, one oven, a hundred years. The site needed to feel like the bakery while handling a modern shop flow, from kannoli to checkout.
Design decisions
Cream and warm paper tones with oxblood and gold give the brand a heraldic, heritage feel, anchored by a custom lion mark. Cormorant Garamond brings the classic serif character; Work Sans keeps product UI, prices and buttons modern and legible.
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UX highlights
- An eight-page flow (home, product, cart, checkout, confirmation, about, FAQ, contact) designed as one continuous purchase journey rather than isolated pages.
- Cart and checkout state handled entirely client-side, keeping the build static and hosting simple.
- An FAQ page absorbs the pre-purchase questions that would otherwise land in the contact form.
Outcome
The design and build are complete, including the full cart and checkout flow, with launch waiting on final product photography and copy from the client.